Monday, 11 March 2019


NEA Part 1 - Media Language and Representations Analysis




Instructions:


If you chose to do Brief 1:
Choose TWO front covers and TWO double spread articles from educational magazines.

You should be prepared to analyse the distinctive media language elements appropriate to the brief chosen, listed below:

Moving image (music video/documentary):
Camerawork
Editing
Soundtrack
Mise en scène.




Magazines:
Layout
Typography
Use of language
Use of images




Online:
Layout
Navigation
Use of language
Use of images/text/audio/video


Key concepts you need to use in your analysis:
Media language.
Stereotypes (positive/negative).
Age, gender, race, nationality.



Questions to help you with your analysis:

  • Describe the main characters/people in the media products... E.g. Gender, Age, Race. Mario cart , spiderman , apex , minecraft ,roblox , spyro , fifa 19, dragon ball legends 
  • Are they represented positively or negatively? What gives you this impression?  positively 
  • What media language elements are they using to construct these representations? For this, don't just look at the obvious, look at everything around the people too, such as colour of text (magazine) or non-diegetic music in the background (video), mise-on-scene (video and magazine, online), etc. the front cover should have the nintendo its cover will have diffrent characters on it , one main one and a couple of little photos around it . the main photo on the front will be mario kart 8 l and a spyro photo at the bottom and a minecraft giveway 
  • How do logos and other graphics help construct the brand identity of your chosen products the 
  • How do the colour schemes help construct the brand identity of your chosen products? 
  • Are there are intertextuality elements that help create meaning?
  • What type of shot/music are they using? 

  • What connotations do the colours they use have?  its mostly red and blue 
  • What does the set represent the time and place of the situation? 
  • What does the make-up and hair used say about the characters/models? 
  • What does the body language say about the attitudes of the characters/models used?
  • What connotations can the type of lighting used in the shot/scenes have? How does it help create representation?

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